Sales platform with a 240M+ contact database, AI agents and outreach tools.
SalesFree planMCP
Best AI tools for sales teams
AI saves sales reps time on research, writing and admin, so more time goes to selling. These tools cover the pipeline from finding leads to logging the deal.
28 tools · 5 jobs · checked against official sites
Prospecting and lead data
Clay
by Clay Labs, Inc.
GTM platform that buys data from 200+ providers and runs AI research agents.
SalesFree planMCP
B2B contact and company data platform with AI go-to-market tools.
SalesEnterpriseNew
B2B contact data with strong European coverage.
SalesPaidNew
B2B contact and company data with email and phone reveals, plus API and MCP access for AI tools.
SalesFree planMCP
Sales platform for finding verified B2B contacts and running automated outreach.
SalesFree planMCP
Outreach and cold email
Cold email platform with B2B lead database, warmup and AI sales and reply agents.
SalesPaidMCP
Multichannel cold outreach with personalised emails and sequences.
SalesPaidNew
Smartlead
by 521 Products Pty Ltd
Cold email platform with unlimited mailboxes, warmup and AI agents.
SalesPaid
Agentic AI platform for prospecting, deals, forecasting and coaching.
SalesEnterpriseMCP
Revenue platform covering cadences, conversations, deals and Clari forecasting.
SalesEnterprise
AI email coach for sales reps, plus an AI sales agent called Ora that drafts emails.
SalesFree plan
Calls and conversation intelligence
Revenue AI platform that analyzes calls, deals and forecasts.
SalesEnterprise
AI meeting assistant with notes, scheduling and conversation intelligence.
SalesPaidMCP
Revenue platform for forecasting and pipeline management.
SalesEnterpriseNew
AI notetaker that records, transcribes and summarizes meetings across platforms.
ProductivityFree planMCPNew
Otter
by Otter.ai
AI notetaker that transcribes and summarizes meetings on Zoom, Teams and Meet.
ProductivityFree planMCP
AI meeting assistant with summaries across meetings, email and chat.
ProductivityFree planMCPNew
CRM
HubSpot CRM
by HubSpot
Free CRM with deal pipelines, reporting and an AI assistant.
CRMFree planMCP
Salesforce Agentforce
by Salesforce
Salesforce's AI agent platform for building and running agents on CRM data.
CRMEnterprise
Customizable CRM with built-in AI agents and workflows for growing teams.
CRMFree planMCPNew
Sales CRM built around visual pipelines, with AI assistance and workflow automation.
CRMPaidMCP
Sales CRM with built-in calling, email and SMS.
CRMPaidMCP
Zoho CRM
by Zoho
Full CRM with a free tier for three users and AI features through Zia.
CRMFree plan
Proposals and decks
Gamma
by Gamma Tech, Inc.
AI tool that creates presentations, documents and simple websites from a prompt.
ProductivityFree planMCP
Pitch
by Pitch Software GmbH
Collaborative presentation software with AI slide creation.
ProductivityFree planMCP
Presentation tool that auto-formats slides and generates content with AI.
ProductivityPaid
AI tool for sales teams to research buyers and prepare deals.
SalesEnterprise
Compare at a glance
| Tool | Job | Pricing | Starts at |
|---|---|---|---|
| Apollo.io | Prospecting and lead data | Free plan | Free plan; paid prices on pricing page |
| Clay | Prospecting and lead data | Free plan | Free plan, Launch from $167/month (as of October 2026) |
| ZoomInfo | Prospecting and lead data | Enterprise | See site |
| Cognism | Prospecting and lead data | Paid | See site |
| Lusha | Prospecting and lead data | Free plan | Free plan with 40 credits/month |
| Seamless.AI | Prospecting and lead data | Free plan | 50 free credits; paid plans by quote |
| Instantly | Outreach and cold email | Paid | $47/month (Outreach Growth) |
| lemlist | Outreach and cold email | Paid | See site |
| Smartlead | Outreach and cold email | Paid | $39/month |
| Outreach | Outreach and cold email | Enterprise | See site |
| Salesloft | Outreach and cold email | Enterprise | See site |
| Lavender | Outreach and cold email | Free plan | See site |
| Gong | Calls and conversation intelligence | Enterprise | See site |
| Avoma | Calls and conversation intelligence | Paid | Free view-only seats, paid from $19/user/month billed annually (as of October 2026) |
| Clari | Calls and conversation intelligence | Enterprise | See site |
| Fireflies.ai | Calls and conversation intelligence | Free plan | Free plan, paid from $10/seat/month billed annually (as of October 2026) |
| Otter | Calls and conversation intelligence | Free plan | Free tier, paid from $8.33/user/month billed annually |
| Read AI | Calls and conversation intelligence | Free plan | See site |
| HubSpot CRM | CRM | Free plan | Free plan (up to 2 users), Starter from $7/seat/month (as of October 2026) |
| Salesforce Agentforce | CRM | Enterprise | See site |
| Attio | CRM | Free plan | Free plan up to 3 seats, Plus from $35/user/month billed annually or $44 monthly (as of October 2026) |
| Pipedrive | CRM | Paid | $14/seat/month |
| Close | CRM | Paid | From $9/user/month billed annually (Solo) (as of October 2026) |
| Zoho CRM | CRM | Free plan | Free for 3 users, paid plans per user |
| Gamma | Proposals and decks | Free plan | Free tier, paid plans from Plus |
| Pitch | Proposals and decks | Free plan | Free tier, paid from EUR 10/month (Plus, billed annually) |
| Beautiful.ai | Proposals and decks | Paid | $14.50/month billed annually for Pro, 14-day trial (as of October 2026) |
| Tome | Proposals and decks | Enterprise | See site |
How to choose
- Test data quality on 50 real accounts before you buy a data tool.
- Warm up new sending domains before scaling cold email.
- Pick a CRM your reps will actually update; AI helps most when the data is there.
Frequently asked questions
What are the best AI tools for sales teams?+
By job: prospecting and lead data: Apollo.io, Clay and ZoomInfo; outreach and cold email: Instantly, lemlist and Smartlead; calls and conversation intelligence: Gong, Avoma and Clari; crm: HubSpot CRM, Salesforce Agentforce and Attio; proposals and decks: Gamma, Pitch and Beautiful.ai. Every pick is checked against its official site.
Are there free AI tools for sales teams?+
Yes. Apollo.io, Clay, Lusha, Seamless.AI and Lavender have a free plan or are open source. Free plans usually limit usage, seats or features, so check the limits before you roll one out.
How do I choose an AI tool as one of the sales teams?+
Test data quality on 50 real accounts before you buy a data tool. Warm up new sending domains before scaling cold email. Pick a CRM your reps will actually update; AI helps most when the data is there.
Best AI tools for other teams
MarketersCustomer support teamsRecruiters and HR teamsFinance and accounting teamsLawyers and legal teamsDevelopersDesignersContent creatorsProduct managersData analystsOperations managersExecutives and managersConsultantsHotels and hospitalityHealthcare teamsEcommerce brandsWriters and researchersAI security and governance teams